Case Study: ABC SHOWCASE

The Brand & Campaign Context

The team at Showcase USA Store has demystified the cross border e-commerce process to offer companies a fully customizable, one-stop solution that will help successfully launch their products in China through cross-border e-commerce sales. According to Mark Matsumoto, company co-founder," The rapid expansion of cross-border e-commerce has been a game-changer for U.S. companies hoping to reach the vast China consumer market. We have developed a turn-key model that reduces risk and gives companies assurance dealing with a U.S. based company." Leveraging the backbone of ABC Depot Logistics, the exclusive 3PL and procurement arm for Netease/Kaola North America, and other leading Chinese e-commerce platforms, the Showcase USA Store model provides brand holders a seamless method to manage all aspects of the cross- border e-commerce process. GMA agency helped the brand with its WeChat account management and campaigns and KOC campaign development.