Fashion luxury agency in China

Luxury

How can you invest in the Luxury Sector in China?

Luxury sector in China is now a big industry. Chinese buy everything really everything online, the Chinese market is a highly digital market, if you want to invest in luxury you must first adapt to this trend of consumption. Are you new to the Chinese market? And you want to invest in luxury? Here you…

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Wealthy Young Chinese Consumers are Redefining Luxury

Luxury in China is a big industry. Maybe the biggest in the world.   One thing is certain; the Chinese youth is redefining the luxury sector. The millennial includes everybody born between the early 1980s and the early 2000s. There are now imposing their own rules and give some trouble to the luxury and haute-couture…

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How to Market Your High End Lingerie Brand in China

Basques, brassieres, corselets, panties, G-strings, all these elegant and sexy undergarments have been filling the Chinese lingerie market. Why this unexpected boom in the luxury lingerie market in China? High-end lingerie sales increased 30% last year. It is not surprising that international and local players are paying attention of this big opportunity to enter into…

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How Luxury Brands Effortlessly Can make Chinese FIT Travellers Walk To Their Stores?

Chinese FIT travellers? Now what type of travellers are those? FIT travellers stands for Free Independent Travellers. The world’s media is raving about affluent Chinese travellers and their passion for luxury goods. Chinese FIT travellers are young, well-off, well educated, self- reliant and well-travelled individuals. They are highly interested in possessing luxury brands that creates…

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Luxury Spending To Double in China Over Next 10 Years, Says McKinsey

Affluent Chinese consumers are projected to produce approximately forty four per cent with the international luxury use across the world by 2025, in accordance with McKinsey & Company. This would double their current level of spending to one trillion yuan (US$147 billion). The consulting company, which issued a language industry report on June 13, also…

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