Fashion luxury agency in China

Luxury

Are Chinese Women Going to Fall in Love with Perfumes?

perfume-in-China

While many Chinese are great amateurs of French film, particularly the ones about love, it is still up to debate whether their admiration extends to the fragrances involved in the seduction dance playing on the screen. In this article, we will explore the state of the perfume market. Is China ready to adopt them as…

Read more

New habits from the Chinese for luxury goods

luxury-china

The luxury sector in China can experience some issues with the anti-corruption measures implemented by the government, or either the weakness of the domestic currency, the yuan. However, the Chinese still need and have a particular taste for shopping, according to the CEO of Piaget, a Swiss watch manufacturer in this industry. Not Hong Kong…

Read more

Targeting the rich Chinese tourists : the Challenge for Luxury Brands

luxury Chinese

  Last month was the scene of the online premiere of “Ultra Rich Asian Girls, a Housewives-syle reality show broadcasting the lives of four wealthy Chinese-Canadian women. While the reality TV did not reach any records, the show differs in its characters showing off a mix of English and Mandarin. By doing that, the show…

Read more