Fashion luxury agency in China

chinese consumers trends

Luxury Spending To Double in China Over Next 10 Years, Says McKinsey

Affluent Chinese consumers are projected to produce approximately forty four per cent with the international luxury use across the world by 2025, in accordance with McKinsey & Company. This would double their current level of spending to one trillion yuan (US$147 billion). The consulting company, which issued a language industry report on June 13, also…

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Online or physical shops for your Fashion brand in China?

Chinese consumer purchasing habits have evolved. China has become an ultra-connected country with more than 600 million Internet users and now carried by the e-commerce in all areas. Chinese consumers make more online purchases and physical stores are neglected. However, is it preferable and advantageous for companies and brands to have their online or offline…

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