Fashion luxury agency in China

Chinese fashion

Chinese are turning to sportswear

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More and more Chinese customers are turning to Western sport brands instead of  luxury labels. Sportswear in China National attention One of the latest shopping trend on the Chinese market, is to favor western brand sportswear rather than luxury label clothes. According to media report and Euromonitor International in depths studies, the Chinese national policy…

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Why luxury brands see their sales decrease in China ?

Fashion China

Chinese shoppers are known for their love for luxury brands, and the latter have had successful days on the Chinese market so far. Indeed, some wealthy Chinese consumers are attracted to quality products and won’t mind the price. It seems however that the situation is changing. Sales for these luxury brands have been decreasing recently….

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Focus on the Chinese Fashion Addicts

Fashion Chinese

The new business of chinese fashion addicts, the new generation younger, richer, more spendthrift, more demanding. The luxury market shows 19 billions of dollars   Fashion Victim Miss Liu is one of them independent, 30 it is concerned to ensure, control on funding on social networks. She likes to see what Online celebrities or her friends are wearing….

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