Fashion luxury agency in China


How Apparel brands should approach the Chinese e-commerce market ?

Chinese e-Commerce market is booming China’s economic growth slowed to 6.9% in 2015. This was a big surprise for everyone. Despite this slowdown, the new Chinese middle class continues to grow and still consumes more buying especially online. The thirst of those Chinese consumers for brands and products from abroad remains a great opportunity for…

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Why luxury brands see their sales decrease in China ?

Chinese shoppers are known for their love for luxury brands, and the latter have had successful days on the Chinese market so far. Indeed, some wealthy Chinese consumers are attracted to quality products and won’t mind the price. It seems however that the situation is changing. Sales for these luxury brands have been decreasing recently….

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Focus on the Chinese Fashion Addicts

The new business of chinese fashion addicts, the new generation younger, richer, more spendthrift, more demanding. The luxury market shows 19 billions of dollars   Fashion Victim Miss Liu is one of them independent, 30 it is concerned to ensure, control on funding on social networks. She likes to see what Online celebrities or her friends are wearing….

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