Fashion luxury agency in China

luxury

2017 : Luxury Brands in China still underestimate WeChat

celebrity

Luxury Brands still underestimate WeChat What is our vision of WeChat? In the West, what is retained about this social network: WeChat is the social mobile platform most dynamic in China. WeChat has many features of an instant messaging application to an e-commerce platform. WeChat also has the ability to customize your account to your taste….

Read more

Montblanc ‘s WeChat campaign : a digital lesson

1175x595_STT_Apr_ReN_4

MontBlanc is well known for its luxury pens. Recently, the brand promoted its new writing utensil via an interactive WeChat campaign in China. A History lesson The Rouge et Noir fountain pen is promoted by the app as a heritage of the 20th century. Through Wechat, Montblanc explain that the fountain pen was first developed…

Read more