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The Athleisure Market in China is growing with people turning to the active lifestyle

The Athleisure Market in China is growing with people turning to the active lifestyle

The Chinese sports culture is evolving at a whirlwind pace. From the first manufacturing supplier to an emerging country for consumers of products and sports spectacle. Thanks to trends coming from the West and the latest Winter Olympics that gathered a lot of attention in China, China’s activewear market is experiencing rapid growth. Chinese sportswear…

How To Open a WeChat Official Account for Business?

How To Open a WeChat Official Account for Business?

What Is WeChat? WeChat is a messaging and calling app that allows you to easily connect with family & friends across countries. It’s the all-in-one communications app for sending messages, voice and video calls, daily moments, sharing photos, and games. There are two types of WeChat accounts, Personal Accounts, and Official Accounts. Personal accounts are…

What the “618” e-commerce event in China shows us

What the “618” e-commerce event in China shows us

In case you missed it, the “618” e-commerce event in China was a major success this year. Held on June 18th, the event was an online shopping bonanza that saw Chinese consumers spending billions of dollars on everything from clothing and cosmetics to home appliances and cars. So what can we learn from this year’s…

Bvlgari’s Unexpected Wonders film in China is a success

Bvlgari’s Unexpected Wonders film in China is a success

In Bvlgari’s branded film “Unexpected Wonders”, a journey in search of a miracle begins in the eternal capital of Rome. Bvlgari collaborated with Paolo Sorrentino, Oscar winner, and renowned Italian director, to create dreamlike images. They are known for their surreal and hyper-realistic shooting style. The video features Anne Hathaway (the global ambassador of the…