MARKETING TO CHINA AGENCY

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Chinese New Luxury Buyers in the Digital World
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Chinese New Luxury Buyers in the Digital World

Chinese new luxury buyers have gain favor with luxury goods sales in digital platform in China recent years. China now is not just only the biggest luxury goods buyers in domestic market but also the worldwide Luxury goods spenders. There are two main platforms that Chinese luxury goods buyers buying for their favorite brand—internet (mobile…

5 Key Points to Understand Before Starting to Sell Fashion Goods in China
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5 Key Points to Understand Before Starting to Sell Fashion Goods in China

Want to sell your fashion brand into the Chinese market? What things do you need to know before you sell your product based on the Chinese Economy? And what’s the fashion trend in China? Who will really buy your brand? How digital works for your fashion brand? Why E-commerce works so well in China today?…

How to Use Advertising to Promote Fashion Brands in China?

How to Use Advertising to Promote Fashion Brands in China?

In the fashion industry, there are 5 separate and distinct levels of brand, which are including premium and luxury brands, affordable luxury brands, mainstream brands and sales, and discount brands. No matter which level that specific brand is. The brand has a special need for fashion advertising in terms of the purpose of promotional products….