Case Study: DOT PROPERTY GROUP
DOT PROPERTY GROUP - Digital Media Real Estate Company.
Our Missions for DOT PROPERTY GROUPMedia Exposure PR Event Organization Baidu SEO
The Brand & Campaign Context
Dot Property Group is a Digital Media Company that owns and operates 10 property portal websites and complimentary offline media throughout South East Asia. We provide property searchers with the most useful resources to find their next home. Be the most effective advertising and lead generation source for property professionals. Search and filter the most comprehensive selection of available properties in Asia, easy upload tools, and listing upgrade options to help you sell properties faster, millions of local and international property searchers actively seeking their next home. Dot Property sought to increase the awareness of its luxury real estate & emigration event in Shanghai’s prestigious ‘Super Brand Mall’ in Pudong. They approached GMA because of our experience in Real Estate & Luxury marketing to manage their communications.
- 8 PR Publications
- Chinese Content Creation
- Up-ranking of content on Baidu
- Average 30,000 views per article
- 240,000 reads in total
- 1 positive PR campaign that reached ROI