Chinese Gen Z Tastes in Jewellery are Evolving, Noble metals see a Rise in Popularity

Although often overshadowed by the older generations, Chinese Gen Z consumers are quickly making their mark on the global jewellery market. And their taste in jewellery is evolving rapidly, influenced by a combination of factors including social media, globalisation and personal style. Here’s a closer look at how Chinese Gen Z consumers are changing the … Continue reading Chinese Gen Z Tastes in Jewellery are Evolving, Noble metals see a Rise in Popularity