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China is the 2nd largest economy in the world and has been one of the fastest-growing markets for children’s clothing. In China, parents are willing to spend more on kids’ clothes than they would for themselves because it reflects their social status. The global children’s wear market is expected to reach $326 billion by 2027….
Get to know the Chinese lingerie market, between cultural aspects and digital practices. All you need to know about this niche market to establish your underwear brand in China, from branding to e-reputation.
For several years now, China is becoming unavoidable for most of the luxury brands in the world. In 2021, luxury sales in China will surely continue to grow. Regarding the global pandemic, China recovered from its aftermath compared to Europe and the USA that are still fighting. Even if before the Chinese government was very…
What are the reasons for Chinese consumers taste for gold? Gifts and the desire of a high social and economic status are the main reasons why Chinese shoppers want to buy gold. There are several social and economic reasons that have boosted the gold sales in China. Since 2012, China outranked India as the largest…
The fashion market in China, which was earlier dominated by male consumers, is now experiencing a huge female following. This growing sense of fashion among women in china is attributed to the growth of social awareness, with social media becoming all-pervasive. The $19 billion fashion market in China experiences a hugely growing female consumer base…