Social Media China

Has China become the New fashion capital of the world?

After years of primacy for the role of “counterfeiting capital”, China has finally evolved into a positive new state, becoming the second-largest apparel market in the world and rapidly reaching the title of “New capital of fashion”. Shanghai is the New fashion capital of the world In 2020, Shanghai hosted two major fashion events. The …

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What is The New “Popular” Model for Luxury Brands in China?

Just ten years ago, luxury fashion was a space for the primarily white elite. Front row seats at fashion shows were for legacy publication editors; advertising space featured impossibly thin, white models; and stores were for well-heeled shoppers with deep wallets that could buy into the traditional luxury fantasy. But with the onset of social …

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Short Video Marketing, The Best Tool for Branding in China

Short videos are an industry in China. They are an industry that has grown rapidly thanks to the popularity of smartphones and improved communication networks. Yixia Technology, owner of Miaopai and Xiaokaxiu, are popular video applications popular in China, have already spent $2 billion to encourage video content creators and producers by creating several video …

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Understand Chinese Social Media in The Fashion Industry

In China, there are now more than 630 million internet users, and nearly all of them use the Chinese social media. Indeed, they became an essential thing when doing business in China. Here are the social media you need to be present in when doing Fashion Business in China. Gentlemen Marketing Agency  Increase the brand …

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5 Tips to Succeed in Social Media in China in 2020

China is a huge market and Chinese people are very connected. Thus, to attract them is easy; you must use Chinese social media to be present on internet. You must create a trust relation with your target and the best way is to pay attention on what they want. Chinese people spend on average 25 …

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