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Fashion advertising China

10 Things You Need to Know About Fashion in China

What does “Fashion” really means for Chinese? Back in time to 10 years ago, what Chinese people care more about in fashion? It was all about status and how many luxury brands they could have in their wardrobe. And nowadays, the identification of fashion in Chinese people’s mind has been completely changed! How to win …

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How to Sell your Luxury Products Online in China

Chinese consumers, biggest luxury good spenders Chinese are known to be big spenders and buyers of luxury products. Consumers of these luxury products come in all ages, all shapes and sizes, all regions in China. Though, as one would expect, most consumers of those are either from wealthy families, white collar workers, an increasing middle …

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The Chinese Online Luxury Market is Increasing in Demand

What about the Chinese online presence? Chinese online presence have been going up and continues to go up, with China already the world’s largest internet population, at the same time, the world’s largest e-commerce or on-line business market. Many Chinese locals are now buying online instead of the on-site experience given by the physical stores. …

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The Fashion Market for Chinese Female Consumers

How is the fashion market in China in 2020? Fashion market in China, which was earlier dominated by male consumers, is now experiencing a huge female following. This growing sense of fashion among women in china is attributed to the growth of social awareness, with social media becoming all pervasive. The $19 billion Fashion Market …

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Chinese Fashion is Becoming More and More Popular All-Around The World

Chinese fashion is becoming more and more popular in China first Nowadays, Chinese shoppers are more willing to purchase clothes made by Chinese designer due to their design talent, both from emerging independent designers and from domestic Chinese fashion brands. The interest in Chinese designers is growing, especially in China, since Chinese shoppers realized that …

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