Chinese customers

How to Market your High-End Lingerie Brand in China

Basques, brassieres, corselets, bodies, panties, G-strings, bras… all these elegant and sexy undergarments have been filling the Chinese lingerie market since several years. Why this unexpected boom in the luxury lingerie market in China? High-end lingerie sales increased by 30% the last years. It is not surprising that international and local players are paying attention …

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KOL: Chinese’s Excellent Business Model

Chinese based make-up Artist Ming is one of Sina Weibo’s best bloggers, known that a huge number of devotees for her vivid style and short instructional exercises. She is one of the magnificence influencers, regularly called “KOLs” (Key Of Opinion) in China, who are driving an eco-arrangement of many live-spilling stages and educating a crowd …

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