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Streetwear

5 Key Points to Understand Before Starting to Sell Fashion Goods in China

Want to sell your fashion brand into Chinese market? What things you need to know before you sell your product based on Chinese Economy? And what’s the fashion trend in China? Who will really buy your brand? How digital works for your fashion brand? Why E-commerce works so well in China today? 5 key points …

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Hugo Boss finally decide to be in command of their brand in China

No more partnership for luxury brand All the luxury brands started to open direct operated stores, buy franchises and stakes in retail partner hoping to give more control over store design and how their goods are marketed in Asia, Russia and the Middle East. For example, Gucci, Hermes and Prada in Russia, Burberry in China …

Hugo Boss finally decide to be in command of their brand in China Read More »