fashion social media

Bottega Veneta Shut Down its Social Media… Except in China

Luxury brands always promote their own social media because it is part of their identity. When Bottega Veneta deleted all its social accounts (Facebook, Instagram, Twitter), the whole world obviously shook. Even some fashion experts anticipated the end of Instagram and the death of social media. Is the luxury House implementing a new strategy? Organizing …

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Understand Chinese Social Media in The Fashion Industry

In China, there are now more than 630 million internet users, and nearly all of them use the Chinese social media. Indeed, they became an essential thing when doing business in China. Here are the social media you need to be present in when doing Fashion Business in China. Gentlemen Marketing Agency  Increase the brand …

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5 Tips to Succeed in Social Media in China in 2020

China is a huge market and Chinese people are very connected. Thus, to attract them is easy; you must use Chinese social media to be present on internet. You must create a trust relation with your target and the best way is to pay attention on what they want. Chinese people spend on average 25 …

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