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Market & Trends
LATEST ENTRIES
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Songmont and Laopu Gold: How Chinese Brands Are Redefining Luxury in 2026
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Songmont and Laopu Gold: How Chinese Brands Are Redefining Luxury in 2026
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Hermès vs Chanel in China: Scarcity or Accessibility, Which Strategy Wins?
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Why Chanel and Cartier Still Win in China’s Cautious Market
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H1 2026: What China’s Luxury Retail Reshuffling Means for Fashion Brands
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International Fashion Brands in China: Strategy and Lessons 2025
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China Luxury Market 2025-2026: What Brands Need to Know
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Digital Luxury Brand Leaders in China: 2025-2026
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Artisanal Crafts and Heritage Fashion in China 2025
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Fashion Marketing Trends in China 2025-2026
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Chinese Fashion Consumers: Profile and Buying Habits 2025
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The Personal Care Market in China (Analysis +Expert Opinion)
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Shanghai Fashion Week 2025-2026: How a City Became a Global Fashion Capital
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Top Chinese Fashion Designers to Know in 2025-2026
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Chinese Tourist Marketing in 2026: Xiaohongshu, Douyin, and the Full Platform Stack
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Chinese Tourists in 2026: How Travel Behavior Changed and What Brands Must Do
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How Foreign Brands Operate in China’s Digital Ecosystem in 2026
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How Chinese Consumer Behavior Changed: What Brands Must Know in 2026
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International Marketing in China in 2026: The Four Pillars Every Brand Needs
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Marketing to Chinese Millennials in 2026: Values, Authenticity, and Platform Strategy
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Chinese Gen Z in 2026: What Western Fashion Brands Must Know
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Sportswear and Athleisure in China 2026: How the Market Evolved and What Brands Must Do
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Chinese FIT Travellers and Luxury Brands in 2026: The Xiaohongshu and Douyin Strategy
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Why Chinese Fashion Consumers Reject Celebrity Ambassadors and What Works Instead
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Wealthy Young Chinese Consumers in 2026: What Luxury Brands Must Understand
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Chinese Fashion Brands in 2026: From Manufacturers to Global Challengers
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In China, You Don’t Buy a Product. You Buy an Experience: The 2026 Beauty Retail Reality
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What Chinese Luxury Consumers Actually Expect From Your Brand in 2026
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Chinese Fashion Is Going Global in 2026: What Is Behind the Rise
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What British Fashion Brands Get Right in China (And What Others Should Copy)
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Chinese Fashion and Luxury Brands to Know in 2026: Who Is Winning the Domestic Market
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Where Chinese Luxury Consumers Shop in 2026 (It’s Not Where You Think)
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China’s Health Market Going Premium
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2025 Travel Boom in China Insights from the Frontlines!
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AI in China’s Tourism: Artificial Intelligence Is “changing” Travel in 2025
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Imported food market in China is developing fast
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Chinese Buyers Rise in Dubai’s Luxury Real Estate Market
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Why European Fashion Style is so Popular in China?
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Why Chinese Consumers Prefer International Brands
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Why Italian Fashion Brands are so Popular in China
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China Jewelry Market Trends and Insights 2022-2030
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Fashion in China: 10 Trends to Keep in Mind
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Myths and Reality About Chinese Luxury Consumers
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7 things to know about the new Chinese Tourists
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Chinese Valentine’s Day: From Marketing Perspective ????
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Why Fashion Brands Must Adapt Their Strategy in China in 2025
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Why Chinese Consumers Love International Fashion Brands & How to Maximize Impact in 2025
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Why Chinese Luxury Consumers Prefer Buying Abroad
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Hugo Boss in China : Analysis
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Hello Kitty in China: Deep Analysis
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Otte sees opportunities in the Chinese fashion market
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All options for Fashion Brands Stores in China
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Luxury Shopping Trends of Chinese Tourists
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The top 10 Luxury Brands searched online in China (2025)
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Marketing to Chinese Tourists [2024-2025 Update]
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Dubai attracts Chinese tourists as a “Shopping Destination”
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Top 7 Ways to be Successful for a Travel Agency in China
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“Plus size” is a good niche for your brand in China
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Five top trends in the Chinese fashion industry.
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Why Chinese Luxury travellers love Mauritus?
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Chinese Millennials, THE Target of Tourism Players in 2024
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8 Trends about Chinese Luxury Fashion Market [2024]
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Why Spanish fashion Brands have a huge potential in China in 2024 , discover why
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How to Lure New Chinese Travelers (Done By Experts)
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Target your ideal consumer “persona” in China, not the Mass
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Top China Luxury Trends for 2024
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How Hip-Hop Culture is Used in Marketing in China?
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Chinese Fashion Magazines And Their Influence On Brand Promotion
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Best Luxury Brands Strategy For 11.11 Shopping Festival
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Nike And Adidas Brand Collaborations In China: Teaming Up With Chinese Designers
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Shanghai Fashion Week Coming 8-16th October 2023
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Gen Z In China: Fashion Trends
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Brand Collaborations In China: Best Practices for Fashion and Luxury Brands
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Luxury in China: Market & Brands Strategies 2025
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Body Positive Fashion In China
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Revenue in China Fashion Market by Segments
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The Growing Trend Of Bespoke Fashion Services In China
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Puma’s Street Dance Finale In Shanghai: A Testament To China’s Love For Community Events
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An Introduction To Chinese Street Style: Fashion And Culture
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Registering a Trademark in China: A Necessary Step for Fashion and Luxury Brands
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How do Small and Medium Fashion Brands Thrive in the Chinese Fashion Market?
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The FENDI Joy Yellow , big HIT in China
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How To Protect Your Fashion Brand From Counterfeiters In China?
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Case Studies: Successful Fashion Brand Launches In China
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A Guide To China’s Regional Fashion Preferences And Trends
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The Growing Popularity Of High-End Fashion Subscription Boxes In China
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The Role Of Pop-up Stores In China’s Fashion Retail Landscape
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The Rise Of Fashion Rental Platforms In China
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The Impact of China’s Aging Population on the Fashion Industry: Strategies for Foreign Fashion Brands
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The Future of China’s Fashion Industry: From Fast Fashion to Slow Fashion
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Collaborating With Chinese Fashion Designers: A Win-Win Strategy
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Men Suit Market in China: Key Players, Trends, and Future Prospects
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An Overview Of China’s Fashion Weeks: Shanghai, Beijing, And Beyond
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The Role Of Traditional Chinese Elements In Modern Fashion Design
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The Future Of 3D Printing In China’s Fashion Industry
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How To Sell in China as a Foreign Company
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Sun Protective Clothing Market In China
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Can Promotion and Discount Kill my Brand in China?
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The Metaverse in China: How Luxury Brands are Using Virtual Reality in Digital Marketing?
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How to Win the Chinese Fashion Market in 2022-2030
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How to Market your French Fashion Brand in China?
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Luxury: Is it Time to Target Tier-2 and Tier-3 Cities in China Instead of Big Cities?
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QiXi Day: What is the Specificity of this Chinese Valentine’s Day?
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YSL top Marketing Campaign for 520 event (I love you)
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What are the specificities of Chinese consumers from Shanghai to Hainan?
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Why Fashion Brands are The Most Dependent on Chinese Consumers?
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Counterfeiting in China: Fame Booster or Image Destroyer?
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Has China become the new fashion capital of the world?
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Chinese New Year 2021: Some examples of Fashion Brand Design
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The rise of Chinese beauty brands
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How to stay forever young like a Chinese millenial
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The Future of Hotel is Born in China
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5 Biggest Problems of Startup in China
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China and its Australia passion
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Shanghai: The capital of fashion
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How to Market your Bar in China?
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Hair colouration for Chinese men
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Nigh-life in China: The new business
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Chinese is rising its financial power
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How can you invest in the Luxury Sector in China?
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The New $ 200,000 Tesla Roadster in China
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Trends in the Chinese Education Industry
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Wine in China, the next big challenge ?
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Travel in Bali is “Fashion” for Chinese ?
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Fashion is all around the world
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Why Wine is in Fashion in China ? Interview of the French Cellar