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September 12, 2024Wechat Moments Advertising is great to get in front of a wide audience. My strategy on how to use moments…
Top 7 Ways to be Successful for a Travel Agency in China
September 10, 2024The Chinese travel market is booming, but success in this highly competitive landscape requires more than just offering standard packages.…
My Top Chinese Social Media Apps & Platform in 2024
September 6, 2024Chinese social media explained by experts. Making sense of China's social media landscape. Top platforms and apps that you must…
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September 4, 2024Is Douyin (The Chinese TikTok) different? Yes it is. Whille the two short-video social media apps looks similar, there are…
Tencent QQ Advertising – Tencent Ad Network Explained
September 3, 2024QQ ads are great to reach some Chinese audiences. All you need to know about Tencent Ad Network and QQ…
Kylian Mbappé got the best reputation in China
September 2, 2024Kylian Mbappé, the renowned French footballer, has established a significant profile in China, thanks to his exceptional performances on the…
Douyin Advertising in 2024: Unlocking Douyin Ads Potential
August 14, 2024I ran hundreds of Douyin ads for fashion brands. I found that Douyin advertising is amazing to promote clothing in…Douyin E-commerce: Chinese Social Commerce on TikTok
August 6, 2024Overview of the power of Douyin E-commerce on TikTok and see how it's reshaping brands approach in 2024's Chinese social…