How WeChat is Changing the Way Media Works
October 11, 2016China is a very regulated country when it comes to media. Censors have a say in every official channel and…China’s Digital Luxury Leaders for 2016: Chow Tai Fook and Burberry
October 3, 2016Which Luxury brand has the best digital strategy? The analyse of L2 specialized in digital intelligence The…Imported food market in China is developing fast
September 27, 2016Food sales in China is a dynamic business, specially imported food. The increase of products available in the marketplace, the…“Premium” will be the new trend in China !
September 20, 2016As the Chinese middle-class is rising, its demand regarding “expensive but no too expensive” luxury products will grow. The Booming…Using WeChat by brands under 5 functions
September 5, 2016Using WeChat by brands under 5 functions WeChat has become THE social network most used in China with 547 million monthly…How to find a Chinese importer?
September 3, 2016If we place ourselves in the current context of the world, many companies are looking to buy the products at…How brands fit into the perfume market in China ?
August 22, 2016How brands fit into the perfume market in China ? During the last decade, China has experienced a boom in…Toms awareness campaign in China
August 17, 2016Toms is an occidental brand implanted in China since 2014. It is one of the very first brands in China’s fashion…